Tuesday, February 7, 2023

World Triathlon renews contract with global merchandise partner Tribe


 

World Triathlon has renewed its partnership with merchandising partner Tribe Solutions until 2028. The Canada-based company behind the World Triathlon Store has developed a significant presence both online and with a physical store at its top-tier events that it will expand further over the next five years.

The agreement sees Tribe Solutions continue to hold global merchandising and licensing rights for World Triathlon-related properties, producing hi-tech and eye-catching race-specific performance apparel and accessories.

"We are very happy to continue our successful partnership with Tribe Solutions for the next five years,” said Marisol Casado, World Triathlon President and IOC member. "With our Age Group racing so firmly and spectacularly back on the calendar in 2022, the coming years will provide even more opportunities to expand our offering and reach to the growing triathlon community, as well as unique World Triathlon and Series-branded merchandise for those taking part in the events to remember their racing forever.

Visit www.worldtriathlonstore.com for all the latest World Triathlon apparel, equipment and customisable teamwear and www.tribesolutions.com for more information.

 

ABOUT WORLD TRIATHLON

World Triathlon is the international governing body for the Olympic and Paralympic sport of triathlon and all related multisport disciplines around the world, including duathlon, aquathlon, cross triathlon and winter triathlon. Triathlon made its Olympic debut in Sydney 2000, with a third medal event, the Mixed Team Relay, added to the programme at Tokyo 2020, while para triathlon was first added to the Paralympic programme at Rio 2016. World Triathlon is proudly committed to the development of the sport worldwide, with inclusion, equality, sustainability and transparency at our core as we seek to help triathletes at all levels of the sport to be extraordinary. 

www.triathlon.org

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