Ahead of this year’s first World Triathlon Championship Series race in Yokohama on 14-15 May, World Triathlon is pleased to announce it has renewed its contracts with Broadcast Partners FilmNova (UK) and Free Anchor Films (CAN) and Broadcast Graphics Provider MOOV for the 2022-24 seasons.
The multi-year host broadcast
joint-partnership between FilmNova and Free Anchor Films will not only optimise
the European and North American production bases of both companies, but provide
longer-term enhancement of the Series’ live coverage and deliver even more
entertainment to triathlon fans around the world.
FilmNova and Free Anchor Films will
once again work closely alongside the World Triathlon team to deliver the
highest quality and most engaging coverage of its flagship triathlon events,
enabling the sport to continue to reach the largest possible audiences.
“After a successful 2021 together
broadcasting our sport’s biggest events, we are delighted to continue our
partnerships with FilmNova, Free Anchor Films and Moov,” said World Triathlon
President Marisol Casado. “We are looking forward to another big year and are
hugely excited at what it holds for our ever-growing audiences around the globe
as we help them to follow their favourite athletes in 2022 more closely than
ever before.”
Phil Sibson, Managing Director of
FilmNova, said: “Last year proved to be a fruitful partnership with World
Triathlon as we broadcast WTCS racing to more networks and across a wider
variety of platforms. Together with Free Anchor Films, we welcome the
opportunity over this longer timeframe to help World Triathlon continue to
develop its coverage of the World Triathlon Championship Series and share it
with an even broader and more engaged audience. We share a joint vision for the
future of televised triathlon coverage and we are excited by the opportunity to
help deliver it with this highly-collaborative approach.”
Morgan Inglis, CEO of Free Anchor
Films, added: “We see enormous potential in this combined partnership, and a
tremendous opportunity – not only for World Triathlon, but for the sport itself
– to continue to set itself apart as a leader in broadcast production from
every angle: incredibly high production values, innovation, nuanced and
creative storytelling, increased athlete prominence and marketability, and the
simple yet often-missed goal of creating a highly watchable broadcast product.”
The partnership between FilmNova and
Free Anchor Films followed on from a highly successful collaborative experience
at the 2021 WTCS, and the synergy led to a joint agreement to offer a
co-production solution to World Triathlon. The new broadcast contract will see
Free Anchor deliver the Host Broadcasts in Montreal and Bermuda, with FilmNova
providing Series management and the Host Broadcasts at Leeds, Hamburg, Chengdu
and the Abu Dhabi Finals.
MOOV has been FilmNova’s graphics
partner of choice for over a decade, and will use all their experience to bring
triathlon audiences closer to the action and help tell all the incredible
stories across the 2022 season and beyond.
CEO of MOOV Duncan Foot added;
“Following a successful debut on the Championship Series in 2021, we are
looking forward to building on that and delivering even more innovative
graphics. Our creative and software development teams have been working on new
templates for this season which will leverage even more from the timing data.
Additionally, we are planning to bring Augmented Reality Graphics to the
Championship Series later this season, so watch this space!”
The season gets underway with WTCS
Yokohama on 14-15 May, where the best in the world will be looking to test
where they are after the long off-season, building on the two races at the end
of 2021 in Hamburg and Abu Dhabi that will also count towards the race to
become 2022 World Champion. As always, you can watch the action on
TriathlonLIVE.tv as well as on major networks around the world.
ABOUT WORLD TRIATHLON
World Triathlon is the international
governing body for the Olympic and Paralympic sport of triathlon and all related
multisport disciplines around the world, including duathlon, aquathlon, cross
triathlon and winter triathlon. Triathlon made its Olympic debut in Sydney
2000, with a third medal event, the Mixed Team Relay, added to the programme at
Tokyo 2020, while para triathlon was first added to the Paralympic programme at
Rio 2016. World Triathlon is proudly committed to the development of the sport
worldwide, with inclusion, equality, sustainability and transparency at our
core as we seek to help triathletes at all levels of the sport to be
extraordinary.
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