Monday, April 25, 2022

World Triathlon renews broadcast partnerships with FilmNova and Free Anchor Films alongside Moov



Ahead of this year’s first World Triathlon Championship Series race in Yokohama on 14-15 May, World Triathlon is pleased to announce it has renewed its contracts with Broadcast Partners FilmNova (UK) and Free Anchor Films (CAN) and Broadcast Graphics Provider MOOV for the 2022-24 seasons.

The multi-year host broadcast joint-partnership between FilmNova and Free Anchor Films will not only optimise the European and North American production bases of both companies, but provide longer-term enhancement of the Series’ live coverage and deliver even more entertainment to triathlon fans around the world.

FilmNova and Free Anchor Films will once again work closely alongside the World Triathlon team to deliver the highest quality and most engaging coverage of its flagship triathlon events, enabling the sport to continue to reach the largest possible audiences.

“After a successful 2021 together broadcasting our sport’s biggest events, we are delighted to continue our partnerships with FilmNova, Free Anchor Films and Moov,” said World Triathlon President Marisol Casado. “We are looking forward to another big year and are hugely excited at what it holds for our ever-growing audiences around the globe as we help them to follow their favourite athletes in 2022 more closely than ever before.”

Phil Sibson, Managing Director of FilmNova, said: “Last year proved to be a fruitful partnership with World Triathlon as we broadcast WTCS racing to more networks and across a wider variety of platforms. Together with Free Anchor Films, we welcome the opportunity over this longer timeframe to help World Triathlon continue to develop its coverage of the World Triathlon Championship Series and share it with an even broader and more engaged audience. We share a joint vision for the future of televised triathlon coverage and we are excited by the opportunity to help deliver it with this highly-collaborative approach.”

Morgan Inglis, CEO of Free Anchor Films, added: “We see enormous potential in this combined partnership, and a tremendous opportunity – not only for World Triathlon, but for the sport itself – to continue to set itself apart as a leader in broadcast production from every angle: incredibly high production values, innovation, nuanced and creative storytelling, increased athlete prominence and marketability, and the simple yet often-missed goal of creating a highly watchable broadcast product.”

The partnership between FilmNova and Free Anchor Films followed on from a highly successful collaborative experience at the 2021 WTCS, and the synergy led to a joint agreement to offer a co-production solution to World Triathlon. The new broadcast contract will see Free Anchor deliver the Host Broadcasts in Montreal and Bermuda, with FilmNova providing Series management and the Host Broadcasts at Leeds, Hamburg, Chengdu and the Abu Dhabi Finals.

MOOV has been FilmNova’s graphics partner of choice for over a decade, and will use all their experience to bring triathlon audiences closer to the action and help tell all the incredible stories across the 2022 season and beyond.

CEO of MOOV Duncan Foot added; “Following a successful debut on the Championship Series in 2021, we are looking forward to building on that and delivering even more innovative graphics. Our creative and software development teams have been working on new templates for this season which will leverage even more from the timing data. Additionally, we are planning to bring Augmented Reality Graphics to the Championship Series later this season, so watch this space!”

The season gets underway with WTCS Yokohama on 14-15 May, where the best in the world will be looking to test where they are after the long off-season, building on the two races at the end of 2021 in Hamburg and Abu Dhabi that will also count towards the race to become 2022 World Champion. As always, you can watch the action on TriathlonLIVE.tv as well as on major networks around the world.

 

ABOUT WORLD TRIATHLON

World Triathlon is the international governing body for the Olympic and Paralympic sport of triathlon and all related multisport disciplines around the world, including duathlon, aquathlon, cross triathlon and winter triathlon. Triathlon made its Olympic debut in Sydney 2000, with a third medal event, the Mixed Team Relay, added to the programme at Tokyo 2020, while para triathlon was first added to the Paralympic programme at Rio 2016. World Triathlon is proudly committed to the development of the sport worldwide, with inclusion, equality, sustainability and transparency at our core as we seek to help triathletes at all levels of the sport to be extraordinary. 

www.triathlon.org

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